POINTS.

The featured project showcases a commisioned corporate identity, website, full operational- and marketing collateral for a professional tutoring franchise in the Netherlands;
POINTS. - professional study counseling.

For their branding, the message was that their professional and modern counseling methods will get every students’ grades up, helps graduate and thus makes all career arrows point up...in other words; getting those points, period.

See the entire project here;
https://www.behance.net/gallery/35836875/POINTS-Identity