Maketh Case Study

Hi Friends,

The case study of Maketh is finally here!

I've been planning to share out what we have learned in terms of the processes and experiences of working and launched a side project.

For those who don't know, Maketh is an E-Commerce marketplace targeting on local makers to help them get their stories heard and expand the brand exposure and presence.

We started Maketh on Dec 12, 2015, and it's officially launched on Sept 15, 2016. Since then, we have learned more new things. For instance, the process of recruiting makers to be part of our family, handling stockist, social media marketing, customer service and many more. These processes eventually lead us to re-think the future of Maketh.

Upon having a serious consideration and reaching a mutual agreement, we’ve decided to close down Maketh on the end of June 2017. Like any other businesses, we initially thought it could be a side project for us to run wild with our passion, but it turned out to be much bigger than we thought; in the end, we found ourselves struggling in having to juggle between a few commitments.

We hope this case study gives you a little more idea and insight of how we built and launched a side project.

Enjoy! :)
https://www.behance.net/chongchingooi