Hot Shoppes

I found this restaurant chain on a list of dead brands.

I wanted to move this dead brand away from the car-hop imagery used when drive-ins were all the rage. I brought in the dark gunmetal for the stove top and the raspberry for the burners on the range. Knobs and an indicator light complete the look.

Hot + stove top = Hot Shoppes.

A bit about Hot Shoppes Restaurants:

Of all the mid-20th-century icons of everyday life in Washington, Hot Shoppes ranks among the most memorable. The chain of casual drive-in restaurants founded by J. Willard "Bill" Marriott (1900-1985) in 1927 once had a commanding presence at dozens of sites across the metropolitan area, serving up thousands of fast, friendly meals every day. Beginning with a tiny root beer stand in Columbia Heights, the chain rose rapidly to prominence in the 1930s, expanded in the 1940s and 50s, and then almost as dramatically dwindled away in the 1970s and 80s, eventually slipping into history after winning the hearts and stomachs of several generations of Washingtonians.

http://www.streetsofwashington.com/2013/04/the-hot-shoppes-teen-twists-mighty-mos.html

More by Josh Line

View profile