Passionflower

Mood/work board from brand new local business, Passionflower. This little shop [just opened!] is filled with amazing, handcrafted drinks to make you feel good—things like tonics, elixirs, smoothies, etc. Many nutrient-based and flavorful concoctions. The owner, Danny, came to me with a few elements as a part of his identity already—the script lettering and a pattern of hand drawn illustrations. Very wonderful elements to work with. He needed more of a brand and a collection of visual elements to work with. I had three directions to start out:
- minimal, light and scientific/apothecary inspired
- graphic bold and abstract
- classic and handmade

Here's a snippet of the minimal, simple science-driven apothecary-inspired concept.

Working on a blog post of this quick branding project right now. Stay tuned to see more!