From Case Studies to Customer Journeys

Hello, Dribbble!

I recently helped LiveIntent rethink, rewrite, and redesign their online case studies. Rather than telling these stories from our point of view, we wanted to take the perspectives of the types clients we work with – transforming our "case studies" into "customer journeys".

This is just one of the eight journeys we crafted.

Check out the full customer journey in my portfolio: http://www.hannahpike.studio/customer-journeys