The Guu Store

2x attached
I took some time to redesign Guumon.com. A kickass designer toy maker. The focus here was to:
–Provide enough room for a large product photo
–Give a section for new designs / featured colabs
–Give a link to process video
–Responsive design
–Design room for description / story of the piece
–Endless loop to other products regardless of category
–Highlight the tools
–Give a level of polish to layout and typography to match the higher price points
–Weigh discovery and purchasing experiences equally

ted pioli
Designer of Products & Brands.
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