Winkbeds Website - look and feel #3

Uploading some work from last year - this was a look and feel project for a client. I started off with some key phrases (Upscale Fashion, Homegrown Americana, Minimal Tech) and grew the directions around these. This one is 'Minimal Tech'.

I wanted to have a paired-down visual solution (enlarge view for better look). The client's offering is a temp-controlled mattress.

Fonts: Sofia Pro family