Console Spot Illustrations

We've really struggled at nailing down a spot illustration style for Console.

We began with a very friendly, bold and flat style which many of us really loved. As time went on, for a bunch of different reasons, our marketing and brand had to take a more serious, conservative tone.

We had a lot of (internal) feedback that things felt a bit 'cartoony'. I think we finally realized that using outlines was a contributing factor.

To be brutally honest, I know I speak for the team in that definitely preferred our original style. But these do the job for what was needed at the time!