KC 2016 Branding

Kansas City was in the running to be selected as the host city for the Republican National Convention in 2016. We worked on the branding for the bid to win that selection, and made it to the top 4 cities. We created a brand that felt midwestern and all-American. Our "bid" submitted to the committee in Washington D.C. was a wooden box with all required materials, plus a taste of of America's finest cities with rich history. The arrow in the logo is seen throughout the brand in many places, which shows true to the tagline: "All roads lead to here."

Designers: Bradley Brooks, Emily Mullett, Josh Chavis, Heather Davis
Creative Directors: Adam Rolf, Dave Steinbach