IBM Burger Express (2009)

An old work of mine while I was still at Ogilvyone Worldwide Malaysia.

This is one of the projects for IBM Asean, their first launch of Smarter Planet mega campaign in South East Asia region. It was the period where IBM pivoted a new business direction to become a tech solution company and not just selling expensive servers.

Thanks to the whole Ogilvy team in Malaysia and Singapore. I learned a lot while I was there as an interactive designer. :)