ESPN The Body Issue 2017 - Gallery

We worked together with the amazing team of ESPN on the design and branding for The Body Issue 2017.

The challenge was to keep the branding present, but subtle enough to let the photography really stand out.

The project is also notable for being decidedly mobile-first. For the previous edition, about 70% of users visited on mobile, so we did a bunch of stuff to make the mobile experience really stand out.

For the gallery, we created an intuitive and non-invasive UI that allows the photography to take center stage. The animations and transitions help the user to have a fluid and pleasant experience, focusing only on the photo and video contents.

More to come!

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