Zazzle

View entire film - https://vimeo.com/50399366
Link to project info - http://www.onecrew.tv/zazzle/

Zazzle is an online retailer with technology that enables individuals and professional artists to create and offer billions of unique products worldwide. The intention of this direct-to-client project was to create a film that demonstrated the vast capabilities and endless opportunities of this company. Once again, I was involved in this project from inception to completion, and the biggest obstacle we overcame was in creating an inviting and engaging interface that would dictate the talents' actions in the brief time we had them before the shoot. Ultimately, we decided to create a loose structure for the placement of the buttons that would be flushed out in post-production once filming was wrapped.