rand on trends – prefix

I happened upon an interesting essay on trends by the late, great Paul Rand. Dated 1992, it's still pretty relevant 25 years later.

So, I took it upon myself to illustrate these trends he hated so much. Spoiler alert: Rand really does not like all–caps text.

Read Rand's words here: https://eyeondesign.aiga.org/the-11-types-of-trendy-graphic-design-paul-rand-hated/