Vessel Coffee Bag Closeup

All of Vessel Craft Coffee's single origins and blends are ethically sourced and locally roasted, and they donate 10% of their proceeds back into the community. This was a super important thing to differentiate on their packaging, without using paragraphs of text.

We made this work in the context of the streamlined bag design they wanted by using a small "We Give Back" icon, which changed color to match the color band for each blend.