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I've spent the last year working on something I'm extremely proud of, but I've shared very little. So here's a bit.

We wanted to make this screen a moment. One thing that surprised us about talking to users was the victory they feel after a shopping trip, so we wanted this screen to throw them a party.

We also wanted to create a feedback loop (for ourselves and our retailers) that users actually enjoyed. 33% of our shoppers leave feedback with our emojis, leaving an average score of 3.9/4.