Essential oil - New oil promo asset #3

Another of the new oil promo assets we created and then adapted for social and blog purposes. The demographic for this company is larger female, with interests in investing in wellness, happiness. We wanted to not only embrace the organic, untamed nature of the pure oils (hence the disarray of brushes), but approach it in a non-hippy, new, fun way, to appeal also to younger and non-holistic buyers.

Hoodzpah
Brand Identity and Type Design for oohs and aaahs
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