Sebastian Joes - Neighborhood Scoop Shop
It was a blast to rebrand Sebastian Joe’s, an iconic Mpls ice cream scoop shop + coffee roaster. Through new packaging, signage, merchandise + the whole shebang – we unraveled 30 years of local history to tell their unique story as the original gangsters of premium MPLS ice cream. Check out their new site, snapchat Geofilters, Pokémon Go marketing and more that we created with this supreme, independent ice cream dream team.