HoopCam Loading Animation

Happy #SFDW #SFDesignWeek! This is a recent client demo that I did for the HK based mobile app called HoopCam. It is an app designed for 1-on-1 pickup basketball players. Due to the longer loading time for high-quality HoopCam videos, I wanted the loading screen to be visually engaging and fun. I experimented with color, rotation, and speed of the moving elements and this is an iteration I came up with!

UI Photo is from @Stocksy United and @uifaces. Animation made with @principleformac