Footwear Customisation UI

This is a rich media mobile ad proposal for "My swear" a luxurious footwear brand and the "choose your style" campaign. The goal was to create a clean, minimal and contemporary look and feel, always in harmony with their brand.
In the first step you choose your favourite shoe style, then the screen expands so you can pick the colour, and eventually, you get directed to their website for getting more options and placing your order. A gradual engagement journey.
Download, share, zoom and rotate actions are available below the product for user better control and a more fun and social experience.

I hope that you like it! ;)