Reach for the skies

Innovation, but not as we know it! Part of a visual language project I'm heading up for a huge Fintech Co. in the US.

Super fun times being able to set the tone and style, breaking the firm out of the shackles and making them look like a solid category leader + loads more to come (-:

As soon as the work is all live I'll be writing up a solid piece on my approach and working with teams spread across a couple of continents.