My recipe book
Its target audience are young people who want to eat exquisite dishes without such elaborate and complex recipes from the comfort of their home.
During the book the white predominates in order to contrast with the handling of the photography in each one of the plates, in order to have the photograph as the protagonist.
The graphic guidelines are focused on imparting practicality and modernism, we want the target group to identify with the book and its lifestyle that we want to target.
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