Spartan Race Logomark

This is a script logotype that I made for the Spartan Logo Design Challenge and also my 1st attempt in animation using my lettering as the basis.

I kind of played around with the concept of "movement" and used the Spencerian handwriting as a reference for the letters in this logo. Everything comes in full circle since Spartan Race involves a lot of movement while Spencerian handwriting requires consistency in strokes while writing - sort of a play of words and concepts if you will.