Hapklaar | Food App Logo

It's been a while Dribbble! Sorry for that :)

Sometimes you have to kill your darlings...

This was a lovely branding project at the beginning of this year. I really believed in the setup and poured a lot of love into the branding of this app.

Unfortunately, sometimes perspectives shift and difficult choices have to be made. One of them was to let this logo go for now as it would not align with the renewed proposition of the project.

It's too bad, i really still love it.

But... it's also going to be a great challenge to design something around the new direction we're heading in and make it just as cool, if not cooler!

Still very open to your reviews <3

© Copyright Richard de Ruijter / Weave. & Hapklaar