Keltech Logo

New identity for a precision engineering company in Ireland who supply components to OEMs for large machinery.

Working with the management team, this identity was crafted to reflect two main brand values:
• Technical with respect to tradition: Logo mark is built from right angles & 45° angles. The individual components in the logo mark assemble to form a whole, much like the work that the company itself performs.
• Efficiency: The icon could be laser-cut from a single piece of material without center piece falling away.