Goldstar Refresh

This work began towards the end of last year as a concept to refresh the Goldstar UI and visual design. The goal was to instill a sense of vibrancy and improve content clarity - all while generating minimal functional disruption.

Part of what has changed is a new background image system that creates more opportunity for creativity and expression. The images represent different aspects of what people love about live entertainment. They include theater scenes, representational objects, and vibrant abstract images. You can see some examples in the attachments.

Since this work began some of the ideas represented here, such as color and typography, have been introduced into our product design. We're working hard to keep the evolution going. Check it out at http://goldstar.com.