Swish Doctor Apple Watch App

Apple Watch App Design and Branding

Swish Doctor is a wearable personal basketball tracker. This app allows the basketball player to independently record their shot results in real time. We created branding, layouts and skins for 5 different app modes: Practice, Game, Drill, Shot Clock and Stats. The simple app design features dark backgrounds and high contrast typography that makes it very easy for the user to read as they play.

The logo features slightly italicized type that mimics quick movements of playing. The basketball and stethoscope design iconography is literal and fun, just like playing basketball.