Strava.com Redesign

Finally! I was beyond pumped to be contracted for the redesign of Strava.com last year. Huge thanks to my former colleague Dan Becker who was the Design Director at the time and lead the initiative. I spearheaded all facets from Design Research to UX, Visual Design, and Development Oversight. There were a bunch of extremely awesome people involved and I can't say enough good things about the whole team over at Strava.

I'll be posting a bunch more from this project. As with most projects, there's *a lot* that was left on the cutting room floor.

Snagged a Site Inspire already. Might submit for some other stuff but can never tell if these straight ahead communication sites are flashy enough for the typical SOTD circuit.

Still freelance and going strong. Hoping for more great projects in 2017 so as always:

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Dave Soderberg
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