Netflix + "GIF It"
After stumbling across a recent job posting for Netflix, within the description it expressed a need for new, innovative ways to grow Netflix's influence and presence across social platforms.
Therefore, I had the idea that if Netflix simply put a GIF generator within the Player, then any user would be able to share a snippet of any content to Facebook and Twitter with a touch of a button. This would inevitably lead to an increase of interest in the media content shared and would be viral marketing at it's best.