Museum of the American Natives

This project was created for a core graphic design class I took as part of a certificate program at The New School, Parsons School of Design. The main assignment was to rebrand an institution, organization or school we were interested in. I chose NMAI as I am attracted to the topic which I found fascinating and felt like their current branding needed a refresh. With such a rich topic, there was endless graphic possibilities. We had to deliver a logo, stationary, business cards, posters and a website. I chose a logo that makes sense for the museum but also does not discriminate any of the tribes. You can see the final result below.