I was chosen for the Constitutional Convention

Harkening Federalist-inspired concepting to match the company name, we designed for Hamilton Captive a brand experience that communicates the company’s effectiveness, professionalism, and confidence. Ample visual exploration focused on a strong, masculine color palette, sharp photography styles, textures and patterns for luxury appeal and personality, and an overall handsome, smart, modern brand system.

Props to @Alex Sailer for brand design.