Cure Leukaemia Campaign
Over 1,000 runners have taken part in the Great Birmingham Run for Cure Leukaemia over the last couple years. This is a huge source of fund raising for the Charity and we were delighted to assist in the creation of a visual campaign to recruit runners in 2016. The creative concept is based on blood cells in the shape of running gear such as trainers, bottles and headphones with strong branding.
