Poppinz | Logotype and Icon
This is the logotype and icon for the Poppinz iOS App. We didn't want to play on the 'Mary Poppins' theme at all. We wanted to show a friendly, energetic feel that also adds safety and easy flowing. Adding pastel colours created a more purposeful feeling. From our research we gathered, mainly females(mothers) would be using the app, so we shifted focus to cater for their eyes as well.
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