Sock Shop & Shoe Company

It was great getting to work with our friends over at Sockshop and Shoe Company on their new website. They are a long-standing and beloved local business, with four different locations for their each of their distinct brands. Aside from Sock Shop and Legs located in downtown Santa Cruz, they also own Sockshop Haight St. and ShoeShop Haight Street in San Francisco. Each of their four sites needed some TLC! We combined them one, easy-to-manage website with a more modern and fun aesthetic and content that better communicates their brand.

Like a good shoe shine, we gave them a spiffy new look and even included some custom iconography (hand drawn illustrations by yours truly) to showcase the different types of products each store carries. Using our custom CMS, their team is able to easily make content updates as their business grows.

Read the full case study here.