Top Tier IT Freelancer - Brand Identity

MISSION
Attract and impress high quality clients.

SERVICES
• Microsoft Azure
• IT consulting
• Cloud Consultant

BRIEF
"I want to establish myself as a brand to attract new clients/project all over the world."

TONE WORDS / KEYWORDS
Impactful, Unexpected, Essential, Mastery, Correct

The SOLUTION
BRAND MARK
• The “double o” icon alludes to “infinite possibilities” as his services
are in the space of software that has “almost infinite” ways of solving problems.
• Also, as he is a top tier consultant wanting to provide extra value for his clients, the “infinite symbol” subliminally infuses a sense of “plenty”.

TYPOGRAPHY
• Modern, Fast, Professional and Reliable

COLORS
• The Orange / Yellow was used in order to generate a “passion + wisdom” emotional response.

Full Case Study Here:
https://andreiblanda.myportfolio.com/top-tier-it-freelancer-branding