Levell

Levell is a company that manufactures metal racks, wall mount and free-standing enclosures, technical furniture, AC power products and audio equipment.

The challenge was to create a clean, simple icon, reproducible as white on a black textured paint, that would position Levell as experts in the rack manufacturing and high tech industry.

My solution was a memorable icon that resembles both the letter "L" and a multiple shelves rack or a multiple level display of hardware devices.