destroytoday.com / identity scaling

I'm reading this yellow book about Responsive Web and decided to apply the practices to my website. While testing on the iPhone, I noticed it's not wide enough to hold both my identity and navigation. The solution?—abbreviate destroytoday to dt. I'm still wondering if I should maintain consistency by camel-casing destroytoday and uppercasing dt. So close to the nav, the inconsistency is more apparent. Thoughts?