MAHEYE

Maheye is an online marketplace for eyewear. Maheye uses facial recognition and personality tests to offer the eyewear that best fits you.

For Maheye, I built the UX/UI design and the branding. The objective was to be connected with the fashion heritage, but still focus on getting younger generations to buy their eyewear online.

I decided to get inspiration from brands like Warby Parker or Mykita. I had also to incorporate the facial recognition screen and the personality tests in the UX flow with as little friction as possible.