Wine Art Exhibition \ cartel design by Jaime Claure

How Wine Became Modern explores the visual culture of wine and its stunning transformation over the last three decades. Designed in collaboration with renowned designers, the exhibition combines historical artifacts, architectural models, cartel designs, newly commissioned artworks, and enticing installations, including a "smell wall," to probe many aspects of wine culture, among them the globalization of wine, concepts of terroir, wine in popular media, and new strategies in label, glassware, and winery design.

https://www.behance.net/gallery/18182291/Wine-Art-Exhibition-cartel-design-by-Jaime-Claure