Tax IQ | Website Design and Marketing
Edinburgh-based Tax IQ works with small businesses and freelancers across Scotland to advise and manage their tax affairs.
Earlier this year, Digital Impact was appointed to lead the redevelopment of Tax IQ’s website.
The goal of the project was to improve the company’s digital identity and prepare the firm for growth in the years to come.
Before we became involved, Tax IQ had built an amazing foundation. Iconic purple branding and a strong visual identity helped guide our design process and kept Tax IQ’s website in-brand and effective.
Our designers combined strong, candid photography with a bold, friendly aesthetic, creating a website that instantly connects with its users. A simple yet intuitive navigation ensures users can find exactly what they are looking for with the fewest number of clicks.
From its very first day live, the benefits of the new site have been clear. Longer dwell times, lower exit rates and significantly higher conversion rates are just a handful of the project’s accomplishments.
Check out Tax IQ's site at: www.tax-iq.co.uk.