Hi-Fi to Lo-Res Art Direction

For CG Spectrum College of Digital Art and Animation I was responsible for the art direction of the key art used for advertising and web.

The style you see here was used for the marketing key art for many campaigns.

The concept comes from how film artists use polygon modeling to create visual effects shots for blockbuster movies (like Avengers).

Using 3D software they then render finished photo real sequences of images for the final films.

This tied in nicely to the CG Spectrum branding and logo treatment.
http://www.cgspectrum.edu.au

All of the original artwork is copyrighted to the respective studios who made it.