adidas AlphaBOUNCE teaser
The shoe has been out for a while so I can finally post this without spoiling anything.
This is an unused mobile direction for some interaction work I did on the adidas AlphaBOUNCE teaser page in the U.S.
I liked the idea of playing with how the submit button should work. Since it's the final step of the email capture I wanted to reward the user with more than a simple hover state & confirmation message.