Camelbak Forge Through Fall
CamelBak tapped Digital Surgeons to not just promote and advertise the Forge, a vacuum-insulated coffee and tea travel mug but to activate the brand’s social communities around the new product.
On a tight timeline, and with a non-existing production budget, we developed a social program to engage their growing social communities by speaking to the core CamelBak consumer personas
Check out the Behance Case Study
mountain_forging.mp4
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