Econlockhatchee River Preserve

My first shot on Dribbble! Thanks to @Luke Holloway for the invite, I'm so grateful!

Some progress with some branding elements and type treatments for an imagined rebrand of the Econ River Preserve in Central Florida. This is a gorgeous nature preserve/hiking area near where I grew up, so this is just a fun creative exercise.

I might build out the icons for the different ecosystems later on, but just put doodle placeholders for now.

Happy to be here on Dribbble!