The Official ICC Cricket World Cup 2015 App - Fixtures & Results

Tom Allison
Tom Allison
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    The Official ICC Cricket World Cup 2015 App - Fixtures & Results
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    Collectively, The Official ICC Cricket World Cup 2015 platforms and online activations generated 57.5bn social media impressions, 304m page views, 36m unique users, 233m digital media video views, 4.6m mobile app downloads (90% of users using it for 5 mins or more everyday of the tournament), over 600tb of video content consumed through the app during the tournament and 750m search engine impressions.

    The Official ICC Cricket World Cup 2015 tournament site and apps were nominated as part of ‘The Sports Technology Awards’ for ‘Best Tournament App’, ‘The 8th Annual Shorty Awards’ for ‘Sports’ and ‘The BT Sports Industry Awards 2016’ for ‘Digital Platform of the Year’.

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