Marketing site design for Air Lookout

I’m finally getting around to finalizing the design and starting to build the Air Lookout site design. It needs to match the personality of the app while feeling like a website. The current site… definitely sets the bar pretty low.

I’ve been trying to get the feature list to feel less intimidating and more playful than a bulleted list. I always appreciate feedback :)

You can get Air Lookout on the App Store here:
https://itunes.apple.com/us/app/air-lookout-monitor-air-quality/id1003112819?mt=8

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Air Lookout makes it easy to find and understand the air quality at your current location.

* App launch sale: 60% off! *

Features:
• Hourly reports of air quality from the closest monitoring station.
• Know when it is safe to exercise outside.
• Provides a two day forecast (where supported).
• See a ranking of the best and worst cities in North America
• Monitors PM2.5, PM10, Ozone, Nitrates, Sulfides, Carbon Monoxide and more (12 pollutants can be monitored from supporting air quality stations).
• Shows the Air Quality Index in official EPA levels that are easy to understand.
• Provides simple and concise definitions of all pollutants and air quality terms.
• Uses the EPA color coding for the Air Quality Index.
Includes Apple Watch app, Glance and Notification Center Today Widget.
Access to over 2,500 air quality stations
• 2,276 air quality stations in the United States
• 213 air quality stations in Canada
• 29 air quality stations in Mexico

Data is provided by the United States EPA.
Questions or problems? Please contact me.
support@airlookout.com