The Market Asbury Park

My rebrand for The Market in Convention Hall on the Asbury Park Boardwalk is officially out in the wild. The Market is a collection of local vendors, many of them craftsmen and makers all under one roof. With this in mind I kept things simple and clean to allow it to remain neutral to the wide variety of vendors it has to represent. In the printed material we went with a pair of stamps for hang tags and bags to add some individuality to the packaging. And to round it out the store signs above the doors and A-Frame signs were hand painted by a local sign painter tying them into the loose feeling of the packaging.