Sport Expressive Typography: Golf
Inspired by the book "Watching Words Move" by Ivan Chermayeff and Tom Geismar I decided to create a series of expressive typography but at this time concentrate on sport. By changing only one letter relating to a particular type of sport and by using animation to increase dynamics I created words that speak for themselves. This helps me a lot to better understand how forms of the word can transform and express the essence of the word’s idea.