Branding tone | Conceptual illustration for Design Positive
One of our favorite illustrations for Design Positive explored how you and your brand communicate with your audience—and how the audience perceives you in return.
Your brand can adopt a serious or playful tone, formal or casual, depending on the impact you want to have and the emotional response you’re aiming for.
Take a break and have a read at the article:
The Most Important Aspect of a Brand Is Its Tone | by Design Positive | Aug, 2021 | Medium