Loulourose Custom Packaging Design — Mixtape-Inspired
Designed for Loulourose’s jewelry collection, this cassette tape-inspired packaging brings a playful yet sentimental touch to the unboxing experience. Blending retro nostalgia with modern storytelling, each bracelet is presented on a mini "mixtape" card, evoking memories of vintage love notes and personal playlists.
Key Features:
- Cassette-tape shaped card to hold the bracelet securely
- Interactive storytelling element — a handwritten message prompts customers to turn the card around and scan a code (e.g., for a secret playlist or brand story), adding a personal and immersive experience
- Custom mini charm that matches the cassette theme, designed to feel like a collectible keepsake
- Clean black and white line art paired with raw, warm textures to give it an organic, handcrafted feel
-- Designed to be eco-conscious and minimalist while still delivering a memorable unboxing moment
This packaging reflects Loulourose’s playful, youthful, and sentimental brand personality, while making each piece feel like a special gift or memento.