Talking the Udacity Talk

A brand is far bigger than their visual identity, and this client let us build out not only a visual system, but the brand language as well.

Quite proud with how this entire project turned out. My touch points on Udacity included brand strategy early on and then crafting their communications style with their staff copywriter. When it was all said and done, the communications guidelines were delivered within the overall Brand Guidelines.

Major props to @Sam Stratton for the brand design, @Alex Sailer for bringing it to life in the UI and assembling the guidelines, @Bill S Kenney for art direction, and @Alicja Colon for styling and snapping this photo.